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Complete goPure Skin Care System Instructions (Day & Night Time Routine)

November 17, 2020 | BY Stephanie Allen Klasse

It’s so exciting opening that box of goPure skincare and goodies. Congratulations! You’re on your way to brighter, firmer-looking skin. Getting these results starts with getting into a solid routine and consistency is the key to unlocking that glow.

Here are some simple steps to get you going on your goPure journey.

Daytime Routine

It’s important to start each day with a fresh face. Begin by cleansing with your Vitamin C Cleanser and balancing your skin using your Hydrating Toner.

A routine rich in antioxidants like Vitamin C and Vitamin E is ideal for a daytime skincare routine. Sun exposure causes most of our skin damage and premature aging and an antioxidant-rich routine will support your skin best during the day. Your antioxidant-packed daytime routine features your Actives Brighten and Even Serum and your Hydrate and Smooth Serum. (If you’re using our original serums, then this would be your Vitamin C Serum and Hyaluronic Acid Serum.)

This routine is best applied on damp skin. Press in a few drops of your Actives Brighten and Even Serum and wait about 30-60 seconds before applying your Hydrate and Smooth Serum.

Boosters: After serums, let’s get boosting! If you would like to boost your results and target specific concerns, grab these boosters:

Eye Gel

Seal the deal with your Moisturizer of Choice:

Skin care doesn’t stop at the jawline. The Tighten and Lift Neck Cream is the perfect way to care for the delicate skin on your neck and decollete. You can bring your seums on to the neck during your routine and top with the Tighten and Lift Neck Cream for added results.

And don’t forget to use SPF daily :)

Esthetician Tip: It’s ok to start slowly if you have sensitive or reactive skin and start with one serum and then in a week or so, add in the other one.

Note: This is also your anytime routine, so anytime you’re not using retinol at night you can use this brightening and hydrating routine. These products work both day and night.

Evening Routine

When we sleep our blood flow increases and our skin restores itself. Think of your evening routine as your opportunity for deeper skin care and even more targeted treatments to elevate your results.

Thorough cleansing is our first step in preparing our skin to receive the ingredient skin of our products.

Esthetician Tip: Try a double cleanse. Use your Argan Oil or Rosehip Oil to remove your makeup. Massage the oil onto dry skin. Add a splash of water and continue to massage. Rinse with warm water and a washcloth. Follow with your Vitamin C Cleanser.

The goPure exfoliators are formulated for all skin types but may be an extra ideal for specific skin types:

Restorative Enzyme Mask is ideal for dry and sensitive skin and gives a nourishing boost.

• Microdermabrasion Resurfacing Exfoliator is ideal for oily/combination skin and concerns with rough skin.

• Anti Wrinkle Sheet Mask is ideal for dehydrated skin and gives a hydration boost and extra glow.

Esthetician Tip: For the deepest exfoliation, you can use the Exfoliate and Glow Set. Start with the Microdermabrasion Resurfacing Exfoliator. After rinsing the scrub off, apply the Enzyme Mask and let it sit for 10-15 minutes on the skin. Rinse off and continue with your Brightening and Hydrating daytime routine.

Sheet masks are a great way to boost your routine and they are a fun added experience. After cleansing and toning, apply your sheet mask and leave on for 15 minutes. You can use your rose quartz roller over the sheet mask for added relaxation. Remove and discard the sheet mask and massage the serum into the skin. You can use serums on top of this and complete your routine as usual or just add your moisturizer of choice to finish your routine for a simple approach.

Starting Retinol:

Retinol should be eased into and applied on dry skin. You can start with your Actives Firm and Lift Serum 1-2 evenings in your first week and see how your skin feels and how it is adjusting. Remember that it is normal for the skin to feel drier, and some irritation is possible when introducing retinol. You can work your way up to more evenings. If you’re using the Originals Line, this is your Originals Retinol Serum.

Esthetician Tip: Retinol beginners and people with sensitive skin can opt for the all-in-one Retinol Moisturizer as their retinol product of choice before integrating the Actives Firm and Lift Serum into your routine.

Note: Are you exfoliating at night? Your exfoliating products and retinol are best suited for your evening routine and they should be used on separate nights. On exfoliation nights, use your Brightening and Hydrating daytime serums/routine mentioned above.

Boosters: Your evening routine is an ideal time to boost your results and target specific concerns.

Make sure to moisturize to finish your evening routine. The Actives Glyco-Peptide Anti Wrinkle Moisturizer or the Retinol Moisturizer are ideal for an evening routine after using retinol. The Vitamin C Moisturizer or the Actives Glyco-Peptide Anti Wrinkle Moisturizer are ideal options for exfoliation routines. Remember to use your Tighten and Lift Neck Cream on the neck and decollete too for targeted results on that area as well.

Esthetician Tip. You can seal the deal by pressing in a few drops of  Argan Oil around the face at the end of your routine for an extra nourishing glow!

Check out our step-by-step tutorial below!

Day & Night Routine Steps:

Note: If you do not have one step, don't worry! Just skip that step and continue with the next. Click here to download.

Day & Night Skincare Routines

If you have any questions, feel free to contact us via email at or call us at 800-925-4232 (US) or 612-614-50977

Comments (17)


I bought the trio set, when do I put sunscreen on 8n the morning, in what order please?
goPure Beauty replied:
Hi Sara! We recommend applying sunscreen as the final step of your morning routine. 💚

Barb Van Osdol_

If the vitamin C creme has turned dark does that mean it’s no good? At what $ amount do u get free shipping?
goPure Beauty replied:
Hi Barb,
It is normal for the Vitamin C serum to turn opaque or yellow as that happens once it is exposed to oxygen which can happen during the manufacturing process but it does not mean that the product is expired, unsafe to use, or is ineffective.
We do offer free shipping on orders over $59 USD shipping within the US. If your order is eligible, you will see the free shipping option at checkout.


This is my first time ever purchasing gopure n I’ve gotten the serum trio set. How do I use them in a routine? What’s the minimum I should buy to go along with them? And, I’m concerned with my eyes=dryness n wrinkles!
Thank you
goPure Beauty replied:
Hello Cynthia, we appreciate your interest in our products. In the morning, after cleansing, we suggest you apply the Vitamin C serum and Hyaluronic Acid serum. Once all is absorbed, continue with your normal morning makeup routine. In the evening, wash your face and neck area and pat dry. Apply the Retinol serum.

For i

Tahrima Ferdous_

Is there anything for dark lips?
goPure Beauty replied:
Hi Tahrima!

We actually don’t have any products for lips. We have some customers who use Hyaluronic Acid serum on their lips and have seen improvements. But we hope to have a lip product in the future.💚

Thank you, Maya gopure beauty


I just purchased the 10% Niacinamide Booster. When/how do I use this? With what combination of your other products?
goPure Beauty replied:
Hi Kathi,

Thank you for your comment. You may use your fingertips to gently apply the serum to your face and neck and then lightly tap, pat, and smooth the serum out. Please refer to the instructions below on when to use the Niacinamide Serum:

Step 1. Cleanse Step 2. Exfoliate (if desired 2-3 times a week) Step 3. Tone Step 4. Use the Niacinamide in any order with our other serums. Step 5. Follow with moisturizer and SPF if you will be using them during the day.

Please do not hesitate to reach out to us if you have any further questions or concerns.

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