Why I don’t like (basic) Hyaluronic Acid products as an Esthetician
As an esthetician, I am always asked how to help people build a simple skincare routine that delivers real results. The first thing I do is make sure we remove unnecessary skincare products from the skincare routine and focus on products packed with clinically studied ingredients that offer multiple benefits.
Basic hyaluronic acid serums are a waste of space in your skincare routine… Don’t get me wrong, Hyaluronic Acid is a great ingredient. We have it in our skin naturally. It can hold up to 1000x its weight in water and it helps hold water onto the skin. This makes skin look more hydrated and plump and it supports skin elasticity.
So why don’t I like basic HA products?
Well, basic Hyaluronic Acid is a larger molecule that sits on the surface of the skin and plumps at that top level. That is going to offer a limited hydration benefit. Plus, a lot of your skincare might have Hyaluronic Acid in it already, and adding in another step that ONLY offers that one type of HA is complicating your routine without more results. Next, there are a lot of hyaluronic acid serums that feel sticky, they are complicated to layer with your other skincare or makeup, and they might even cause pilling on the skin. Finally, there are so many basic HA serums that don’t deliver long-lasting hydration or any other ingredients that benefit the skin long-term.
As an esthetician, I want you to use skincare that delivers meaningful results and helps you feel confident in your skin.
So what DO I recommend?
I love the Dramatically Dewy Serum because it isn’t just a hydration serum but it is a true skin barrier support serum too. It features 3 different types of Hyaluronic Acid including a hydrolyzed hyaluronic acid, a clinically studied Hibiscus Fruit extract called Hydrosella, and Provitamin B5. These advanced Hyaluronic Acid molecules are of different sizes and can absorb into the skin 3 levels deep. This means a more dynamic hydration and plumping effect and an improved look of skin elasticity and radiance. The Hydrosella helps keep the skin looking and feeling hydrated for up to 72 hours and it supports the skin’s natural lipid barrier that locks in moisture. This makes it especially good for even very dry skin.
Hydrosella™, an organic botanical extract of the Australian Wild Rosella, is clinically proven to boost the look of skin hydration by up to 190%, with 72 hours of hydration observed after a single application. Up to 60% less skin water loss was also observed after testing extremely dry skin conditions.
Unlike so many other HA serums, the Dramatically Dewy Serum isn’t sticky at all and feels like liquid silk on the skin. It is easy to layer in your day or night skincare routine and it enhances the glow of makeup. It goes beyond what so many other serums do - just hydrating the look of the very top of the skin for a short time. It delivers deeper and longer-lasting visible hydration and supports the skin’s ability to stay hydrated naturally even after just one application. The best part is that over time, elasticity is improved and skin looks more youthful. It’s time to expect more from our skincare products and ditch basic serums with limited benefits.
Swap your outdated Hyaluronic Acid Serum for the Dramatically Dewy Serum and start getting the GOPURE GLOW.
12 comments
Does this mean that you are going to stop selling the hyaluronic serum? I really prefer it over the Dewy for my thinning 67 year old skin.
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goPure Beauty replied:
Hi ,
Thank you for reaching out to us! We received your request and one of our amazing reps will get back to you today. We appreciate your patience. 💚
Best Regards, goPure Beauty
On Fri, Mar 29 2024, at 09:40 PM, <Sunny@comment.sunnysideapps.com>
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goPure Beauty replied:
Hi Valerie,
As of now, we are not discontinuing the Originals line (including our Hyaluronic Acid Serum), it can be found here – https://gopurebeauty.com/collections/gopure-originals and if anything changes, we will communicate it to all our customers. We appreciate your patience and understanding.
Best Regards, goPure Beauty
I just bought the three basics- will skip to only dewy?
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goPure Beauty replied:
Hi ,
Thank you for reaching out to us! We received your request and one of our amazing reps will get back to you today. We appreciate your patience. 💚
Best Regards, goPure Beauty
On Fri, Mar 29 2024, at 09:40 PM, <Sunny@comment.sunnysideapps.com>
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goPure Beauty replied:
Hello Sandy! Please continue using the serums as the products are designed to be used in conjunction with each other for best results.