The Serum That Supercharges Your Skincare Routine

Adding a new player into your skincare lineup can be intimidating. Will it work well with my other products? Does it contain clean, safe ingredients? Will it wreak havoc on my skin? All completely valid concerns — but we just found the beauty booster designed to do it all while being gentle on your skin.

Our Niacinamide Booster Serum is a highly potent, science-backed serum formulated to fit flawlessly into your skincare routine. Its boosting power amps up the effects of other active ingredients, like retinol and antioxidants, in your skincare routine. 


What is Niacinamide & what does it do?

Niacinamide is a potent form of Vitamin B3, also known as a skincare powerhouse. This versatile vitamin offers an array of benefits including reducing the look of pigmentation problems, resulting in a more radiant, glowy-looking complexion. It’s clinically shown to visibly smooth the appearance of fine lines and wrinkles, while evening, soothing, and calming the look of acne and skin redness. When it comes to active ingredients, it’s definitely a major player that’s popping up in skincare aisles everywhere.

Proprietary Ingredients included in our Niacinamide Booster Serum:

Bix-Activ®, a natural extract of the annatto fruit, works to hydrate the look of dry, rough skin, making it an ideal addition to your fall or winter routine. It also gives you a more refined appearance by reducing the look of large pores and unwanted shine.
Reforcyl-Aion® is packed with pumpkin seed oil extract, an ultra-nourishing oil that contains fatty acids vital for healthy-looking skin. This smoothing ingredient works to balance the look of uneven skin tone for a more even, radiant appearance. It also helps to smooth the look of rough skin while visibly improving the look of wrinkles.

A clinical in-vivo study showed that after a 56-day assessment, REFORCYL®-AION visibly reduced the look of skin redness, skin spots, pores, and wrinkles. 

Next on the list of goPure’s unique proprietary ingredients is the micro-algae formation, LightSKN®. This formula visibly reduces the appearance of uneven skin tone, hyperpigmentation, and age spots.

In a clinical in-vivo study of 28 days, LightSKN® effectively evened the look of skin tone and reduced the appearance of age spots.

Finally, Pentavitin®, an exclusive ingredient derived from kernel corn, helps give your dry skin a more hydrated, supple look.

A clinical in-vivo study showed that 1% of Pentavitin® reduced the look of dry skin by 20% after just 4 weeks. After the last treatment, the deeply hydrating effects of Pentavitin® were visibly shown to last up to 72 hours.

What sets goPure's Niacinamide Booster Serum apart from competitors?

Each one was specially designed to target unique skin concerns, from brightening and lifting to firming and smoothing. Of course, this one offers an array of benefits while boosting the effects of the other serums and products (especially Active ingredients like retinol). Plus, it’s versatility means it’s suited for all skin types — yes, even sensitive skin.

It’s especially powerful and exclusively formulated for those oily and combo skin types, as it helps to reduce the look of pesky pores and excess shine. This is the ultimate booster to support your routine of active ingredients and the first serum that is a cornerstone product for oily/combination skin types and concerns with appearance of pore size.


How To Use Niacinamide

Step 1: Thoroughly cleanse & tone face, neck, and décolleté

Step 2: Apply 4-5 drops to your face and décolleté area.  Allow product to fully absorb into the skin for 30 to 60 seconds.
This formula was created to safely pair with other products, so you can apply additional serums in your routine in any order! 

Step 3: Follow with your moisturizer and SPF if using in your morning routine.

Have you added niacinamide into your routine yet? Let us know in the comments!
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There are so many products, so how can I decide which is best for my maturing skin . I’m 73 . Thanks!


In the evening I cleanse and then apply retinol serum then retinol cream. I only rinse with water in the morning or sometimes just add my vitamin C serum , hydrating serum, niacinamide and moisturizer before applying makeup.
Is it necessary to cleanse in the morning??
goPure Beauty replied:
Hello Mara, Thanks for your inquiry! We do have tons of customers who do not wash their faces in the morning and are fine with it but we still recommend that you clean your face in the morning to prepare your skin for makeup. Also, the products especially the moisturizer provide barrier protection to your skin during the day.


I love using Niacinamide serum. It evens my skin tone, smooths, brightens and hydrates my skin. When I use it I apply it first on a damp skin when dry I apply my serums the moisturiser.

Shirley Butler

Love this product! Have been using it for years. I have told so many friends about gopure.
goPure Beauty replied:
Hello Dean,

We appreciate your support and we love having you in our goPure family! 💚

Deann Schuster

I have the following serums/boosters/oils. Can you please tell me when and the order to use them in. I have your guide, but it does not include all in the routine.
Niacinamide booster, bright and even serum, hydrate & smooth serum, firm and lift serum, argan oil and rose hip oil. Just need an outline of when (AM or PM) and order in which they are used.
Thank you, Lauri
goPure Beauty replied:
Hi Lauri,

Please refer to the instructions below on when to use the Niacinamide Serum:

Step 1. Cleanse Step 2. Exfoliate (if desired 2-3 times a week) Step 3. Tone Step 4. Use the Niacinamide in any order with our other serums. Step 5. Apply the Rosehip Oil (morning), or Argan Oil (night). Step 6. Follow with moisturizer and SPF if you will be using them during the day.


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  • A 1 fl oz green bottle of GoPure's Niacinamide Booster Serum with ingredients like Niacinamide and Annatto Seed Extract.

    Niacinamide Booster Serum

    Regular price $29.00
    Regular price Sale price $29.00
    Niacinamide Booster Serum