Differences between our Originals and our Actives Serums
At goPure our mission is to always be improving and bringing our customers the most innovative and safe products at the best prices. In 2016 we launched our goPure skin care line with the 3 serums that started it all: our Vitamin C, Hyaluronic Acid and Retinol Serums. The products were a hit and to this day we have thousands of customers continuing to use and love the original line.

Vitamin C Serum vs. Actives Brighten and Even Serum

Hyaluronic Acid Serum vs. Actives Hydrate and Smooth Serum

Retinol Serum vs. Actives Firm and Lift Serum
Actives Glyco-Peptide Anti Wrinkle Cream
Comments (13)
I have used these products for 3 years now and I love them except I have noticed my face gets very red sometimes so I have eased off using the retinol for a bit as I do have rosacea. I have just been using the niacimide booster at night. My question is should I be using anything else.. like vitamin c seum
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goPure Beauty replied:
Hello Diane, thank you for your feedback and we’re very sorry for the inconvenience. Some people find Retinol to be too harsh on their skin. That’s right, you may cut back on the Retinol to 2 to 3 times per week (at night). You may Use the Niacinamide in any order with our other serums. For best results, you can use it before you apply your Vitamin C serum or after applying your Hyaluronic Acid Serum. The Niacinamide Serum can be used day and night. If you are to skip your Retinol, you can use your morning serums with the Niacinamide Serum.
Please do not hesitate to reach out to us if you have any further questions or concerns.
I get mine of roseacia from time to time. Will these products be safe to use?
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goPure Beauty replied:
Hello Lesley, We have customers with Rosacea who have seen improvements using our products. But, results will VARY and we really do not give advice when there is medical skin concern because we cannot guarantee how your skin will react to our ingredients.
I’ve been using gopure for several years, and the difference in my skin is incredible. When I see current pictures of myself, I’m amazed at how much more awake I look, how even my skin tone is, and how much younger I look. I tried the actives line once, and I didn’t see any difference, but it seems like I should have, given their ingredients! But maybe it’s because the original line is working so well for me. I really appreciate that this something I can afford, too!
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goPure Beauty replied:
Thank you so much for your feedback! 💚 The new Actives line is not better than our original products – it is just different. Please check out this blog for a detailed explanation of the differences between the Actives Serums and the regular trio of serums: https://gopurebeauty.com/blogs/news/differences-between-our-originals-and-our-actives-serums/ We love having you in our goPure family! 👍
I have used your original products but as I am getting a little older i would like to try your newest improvements
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goPure Beauty replied:
Sounds good! To help you with the transition, we would like to share a link that discusses the difference between our regular trio serums and the actives in detail: https://gopurebeauty.com/blogs/news/differences-between-our-originals-and-our-actives-serums/
My biggest concern is brown spots and redness on my face. I currently use your products but I’m wondering what is specific for these two problems? I love all the goPure products I use. Thank you