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GOPURE - Dramatically Dewy Serum

GOPURE - Dramatically Dewy Serum

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Regular price $39.00
Regular price Sale price $39.00
  • DRAMATICALLY DEWY SERUM: A fresh, dewy-looking glow is yours with this intensive hydrating serum triple powered by 3 unique forms of Hyaluronic Acid, an ingredient known to hold 1000x its weight in water, revealing a more radiant and moisturized appearance
  • DEEPLY PENETRATES: This breakthrough hydrating serum taps into the hydrating power of Hyaluronic Acid, designed to penetrate the look of skin 3 levels deep and revive the appearance of dry, rough, and dull skin
  • ULTRA-HYDRATION: Achieve a smooth, supple, and deeply moisturized look with this all-star serum, infused with Hibiscus extract, an organic ingredient that’s clinically shown to hydrate the look of skin for up to 72 hours after application
  • RESTORATIVE FORMULA: Unveil a dewy-looking complexion and a more radiant, moisturized appearance with 3 unique forms of Hyaluronic Acid, plus HyaCare, an ingredient that’s been shown to significantly decrease the look of deep wrinkles and fine lines
  • GOPURE BEAUTY: Our science-backed formulas deliver products that transform the look of your skin; made with natural botanicals that are active ingredients at clinical levels, 100% cruelty-free and created to be clean, non-irritating, and effective

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Product Detail Tabs



Flower Power

With help from Hydrosella™, a naturally hydrating hibiscus fruit extract, this formula works to visibly reduce the look of dehydration while supporting your delicate skin barrier. The result is supple, quenched-looking skin for up to 72 hours and a 190% boost in skin hydration.

Lock it In

Clinically proven ingredients support our skin’s natural lipid barrier to keep skin looking moisturized and hydrated longer by preventing visible water loss. A decrease in water loss up to 60% was observed after testing. Skin looks radiant and feels soothed and supple.

Hydration Sensation

Formulated with 3 weights of hyaluronic acid that can hold up to 1000x its weight in water, it dynamically plumps the look of skin at different levels for an instant hydrated look.

Plump & Glow

This serum is ideal for all skin types, even dry and mature skin, and can be used day or night. It’s easily paired with other skincare products and layers beautifully under makeup for a more plump and youthful-looking glow.

Best for the following skin types:

  • NormalNormal
  • MatureMature
  • Sensitive
  • Dry


Water (Aqua), Lonicera Caprifolium (Honeysuckle) Flower Extract, Lonicera Japonica ( Honeysuckle) Flower Extract, Citric Acid, Xanthan Gum, Glycerin, Aloe Barbadensis Leaf Extract, Sodium Hyaluronate, Hyaluronic Acid, Potassium Cetyl Phosphate, Cetearyl Alcohol, Cetyl Palmitate, Sorbitan Palmitate, Sorbitan Oleate, Hydrogenated Ethylhexyl Olivate, Hydrogenated Olive Oil Unsaponifiables, Caprylic/Capric Triglyceride, Oryza Sativa ( Rice) Bran Extract, Rosmarinus Officinalis ( Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Seed Extract, Pullulan, Hydrolyzed Hyaluronic Acid, Potassium Sorbate, Sodium Acrylate/Acryloyldimethyl Taurate Copolymer, Polyisobutene, Caprylyl Capryl Glucoside, Panthenol, Glycerin, Erythritol, Hibiscus Sabdariffa Fruit Extract, Pelargonium Graveolens Flower Oil


Hydrosella™, an organic botanical extract of the Australian Wild Rosella, is clinically proven to boost the look of skin hydration by up to 190%, with 72 hours of hydration observed after a single application. Up to 60% less skin water loss was also observed after testing extremely dry skin conditions.

HyaCare®50, a very low molecular weight form of hyaluronic acid, showed a highly significant decrease in the viscoelastic ratio equal to 36% after 8 weeks of use. This reflects the rejuvenation of the look of skin through the increase of its elasticity.


goPure was created in 2017 by Alex and Erin Keyan. Each brought inspiration from their own skincare stories to create a fresh take on clean skincare. They understood the power that comes when you have the freedom to face every day confidently. And they wanted to share that feeling so that all women could believe in their beautiful. 

Today, goPure uses science to empower women to feel their best at every age. We’re passionate about skincare education, sharing helpful tips, and providing access to registered professionals to help customers maximize their glow. All at responsible prices because women everywhere deserve to get real results without sacrifice.

  • LOS

    I really adore this product. It has a creamy light finish but you can feel it tighten and hydrate your skin. It definitely penetrates the skin to provide that glassy, glowy finish. I’ve never seen my skin like this with any other. It’s the perfect wear and go to brings the best parts of your face out. This is definitely a must have!!

    3 weeks ago
  • Sara F.

    I thought the Brightening Vitamin C serum was my favorite and then I tried this serum and OMG!! I don't like to wear make up (super natural girl here) and I have been getting so many compliments on my skin! Recommend this to anyone, especially ladies in my age bracket. Im 43 (though no-one believes me lol).

    3 weeks ago
  • Laurita

    Definitely a serum that keeps my face tight & moisturized. It is so simple to apply & very satisfying on the face. I’ve been able to use it with the Booster & I’m glad i was able to combine the two of them to give that extra hydration to my skin. Highly recommended!!

    3 weeks ago
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Key Ingredients

  • Hybloom ™ in GoPure's Dramatically Dewy Serum

    Hybloom ™

    The sodium salt form of Hyaluronic Acid, this hydrating ingredient reduces the look of wrinkles and gives the skin a more supple, moisturized appearance.
  • HyaCare 50 in GoPure's Dramatically Dewy Serum

    HyaCare® 50

    A very low-molecular weight Hyaluronic Acid, this ingredient has been shown to significantly decrease the look of deep wrinkles as it permeates deeper than traditional high molecular weight Hyaluronic Acid.
  • Hydrosella in GoPure's Dramatically Dewy Serum

    Hydrosella ™

    An organic extract from the Hibiscus Sabdariffa Fruit has been shown to offer long-lasting hydrating effects for up to 72 hours after application. It works at the deepest level to improve the look of hydration and to help restore the delicate skin barrier.

How to Use

  1. Step 1

    Cleanse and tone your face and neck. Gently pat so the skin is damp, not dripping.

  2. Step 2

    Place 3-5 drops of serum on fingertips and apply on damp skin in an upward, circular motion. Allow serum to fully absorb. For best results use twice daily, morning & night.


How to Use

  • What’s the difference between this and your other serums?

    Each of our unique serums was specially formulated to target specific skincare concerns. While other serums in our lineup were crafted to brighten, even, lift, firm, or smooth the look of skin, our Dramatically Dewy Triple Hyaluronic Acid Serum is powered by 3 potent forms of hyaluronic acid for a visibly hydrating effect. It reveals a dewy, radiant-looking glow while moisturizing and conditioning the look of dry, rough skin.

  • Should I apply this serum on wet or dry skin?

    Because hyaluronic acid holds 1000x its weight in water, it loves locking onto moisture. We recommend applying to slightly damp, not dripping wet skin, for the best results.

  • Where does this serum fit into my routine?

    First, cleanse, exfoliate (if desired), and tone. While the skin is slightly damp, apply 4-5 drops of serum to your face, neck, and chest. Follow with your other serums, moisturizer, and eye cream. Always finish with SPF if using during the day.

  • How long until I see results?

    Most of our customers notice at least some noticeable improvement in the look of their skin in 2-4 weeks. For more serious results it takes about 30-60 days of consistent, daily use.

  • Does goPure test on animals?

    No! goPure is proudly 100% Cruelty Free which means that we never test our products on animals. We are PETA Certified Cruelty Free and you can verify our status here: